19 Nov 2018

Livsmedel | Stockholms län | Marknad/Kommunikation/Försäljning | Rekrytering

Lindt & Sprüngli – Nordic Trade Marketing Manager

Are you a creative yet structured individual with a passion for sales and an eye for flawless in-store execution? Do you have a passion for shopper experience and the courage to try new ways to increase customer and shopper engagement? Are you a dedicated team player ready to join Lindt on their continuous journey of building the world most loved premium chocolate brand? Then you may be the candidate we are looking for to take on the exciting position as Trade Marketing Manager for Lindt!

This is a unique opportunity to take on a key role within one of the fastest developing international FMCG businesses within the Nordic hemisphere, with consistent double digit growth since inception. As part of Lindt’s long-term regional expansion strategy, the company is continuously increasing efforts in neighboring markets Finland, Norway & Denmark. At the same time, the heart of the operation is in Sweden.

As Trade Marketing Manager, you are responsible for all marketing and activation towards stores & store responsibles. You are the link between marketing and the salesforce, and you work closely together with Brand Managers (BM), Key Account Managers (KAM) and Regional Sales Managers, (RSM) in order to create the strongest program for in store activation. Your responsibility will be to support our sales force in assuring Lindt’s visibility, securing a consistent brand communication at the trade partners in line with Lindt’s brand guidelines. You are also responsible for development and innovation related to display materials and POS.

As Trade Marketing Manager you will be reporting to the Head of Marketing (Nordics) and be based at the Nordic HQ in Solna, Stockholm.

Main responsibilities:

  • Closely working with RSM; responsible for creating sales presentations and toolboxes for sell in and for sales conferences.
  • Responsible for the creation of instore POS-material according to brand guidelines and responsible for following up on all trade marketing activities according to plan.
  • Responsible for driving customer / in store engagement with key in store trade partners
  • Coordination of in store campaigns and contact person both towards agencies and international marketing.
  • Secure strong brand visibility and consistent brand expression in the trade partner channel in co-operation with Brand Managers.
  • Nordic Spokesperson within the International Shopper Marketing Community

Person Description/Background:

You have a university degree (or equivalent) in marketing and/or sales and 2-5 years’ experience of trade marketing from the FMCG business. You have excellent commercial understanding, a passion for brand management and an eye for cost efficiencies.

You are fluent in Swedish and English, and you are skilled in using Excel and PowerPoint.

To thrive and succeed in this position you are passionate about marketing and sales, and you enjoy making things happen. You have an analytical capacity and excellent organizational and communication skills. Moreover you (are):

  • Creative
  • Structured
  • Collaborative
  • Work with precision
  • Work well under pressure

It is important that your personal values are in line with Lindt’s company culture – ambitious, curious and with a can-do attitude to take own initiatives. You enjoy challenges and change. And you love the best tasting chocolate.

For this recruitment, Lindt & Sprüngli is partnering with Academic Search International. To apply, please use the link below to upload your CV and cover letter. For more information about the process please contact Researcher Annicka Roos and for details about the role contact Senior Consultant Martina Josefsson +46-8-555 15 715.

We look forward to receiving your application!

Lindt & Sprüngli has delighted chocolate lovers all over the world since 1845. During the 170 years of existence, the company has produced chocolate and chocolate related products. Nothing else. Generations of thrilled, imaginative, enthusiastic and inventive employees have built the company to what it is today: the world’s leading producer of premium chocolate. Within the last 10 years, Lindt has succeeded in fundamentally reshaping the chocolate market in the Nordics. From having been a niche player, Lindt has quickly grown into the 2nd biggest supplier in the chocolate tablets & pralines market in the Sweden and is one of the fastest growing chocolate companies in the rest of the region. By far, we consider Lindt to be the most shining name within the premium chocolate category.

Lindt’s key brands EXCELLENCE and LINDOR have quickly reached stronghold status in their field of business and are appreciated by millions of Swedes and Scandinavians on a regular basis.

Academic Search International is one of Scandinavia’s most merited companies within Executive Search, Recruitment & Interim Management. Our focus is people with documented manager- and specialist competences. We have close collaborations with national and international companies with strong brands and purpose. Our mission is to unite the best qualified candidates with the toughest challenges at the most interesting companies in Sweden. Our values are KNOWLEDGE, ENGAGEMENT, RESPONSIBILITY and COLLABORATION. Through these values, we make a difference in all our relationships.


Annicka Roos -

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